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Work

Chatbot Launch

Conversational Design and Mapping: My team collaborated with Developers and Designers to launch the company's new Chatbot, mapping user journeys and intents to optimize for both desktop and mobile.

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Help Center Overhaul

UX Content Strategy: My team overhauled the content taxonomy for our Help Center and rewrote our FAQ library.

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Informational Blog Post

Need an Aesthetic Update? The Time is (Wright) Now Need some inspiration to beautify your surroundings? We've got the Wright stuff. Our Frank Lloyd Wright® (American, 1867-1959) accessories are every bit his signature style. Featuring simple geometric shapes yielding to more complex ornamental schemes in the Prairie Style he helped innovate, they are magnificent micro-manifestations of his modern aesthetic.

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Museum Shop Website Blog Post

How it's Made: Vlum Jewelry from Paris Welcome to the Montmartre district in Paris, city of love and light and the origin of our handmade Volubile Jewelry. Delicate, intricate webs spun of durable plated brass and nylon, these pieces are artistic innovation realized in wearable form. Step inside our jeweler's atelier for a glimpse into the creative process at the intersection of design, fashion and visual art that is behind these exquisite pieces. We're in inspirational Paris for this edition of "How it's Made."

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Product Copy and Blog Post

Let the Good Times Grow Having house plants has many benefits: they clean your air, boost moods, reduce stress, and enrich the overall environment. Get your (indoor) garden up and growing with foolproof flower and herb kits and botanical bar accessories. Our assortment of kits from Modern Sprout make home tending easy while bringing spring to your decor.

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Product Copy and Blog Post for Small Business

Natural Wonders: Mickey Lynn Jewelry
“Life is precious and we are all here for just a short time. We choose to live our lives by design, not by default.” In a world of fast fashion and fleeting trends, Mickey Lynn's unique designs are conceived and created by hand to make an impact.

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Warhol Exhibition Blog Post

You need more Andy in your life. Pop art icon Andy Warhol (American, 1928 - 1987) would have loved his current ubiquity and apparent immortality. Already a successful commercial designer, in 1962 Warhol broke into the fine art world with his now infamous "Campbell's Soup Cans." By depicting everyday objects, he instigated a departure from his predecessors—the Abstract Expressionists—and ushered in the era of Pop Art. Throughout the rest of his career, Warhol consistently and simultaneously exemplified, glorified and criticized commercial consumption with his innovative work. We're celebrating the artist with a major retrospective, Andy Warhol—From A to B and Back Again.

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Words for SaaS Blog Post

No more CSVs or static lists. Pull data from your warehouse to your marketing tools with SQL Traits in Personas. The marketer’s role within an organization has changed. It has evolved from focusing on brand-first experiences that can’t be tied directly to business impact to driving data-backed strategies that show quantifiable results. Along the way, marketers pushing the boundaries on technology rely on a common thread: access to accurate, real-time data.


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